Creating a brand for Capstone Insurance Brokers

By March 16, 2015 Blog, Branding, Design No Comments
Capstone Insurance Brokers branding and Business Card

When a 30-plus year old insurance company decided to spread its wings into brokerage, we were invited to help them get off the ground, quickly. A logo and key brand assets were first on the list.

Brand Brief

Create an identity for a new venture that’s part of the parent group, and hence should look and feel familiar to the existing clients, while also appealing to a new audience. The existing brand –API Insurance Services–has been through various revisions over the years, and always retaining the same logo…

Read more here on the project page.

Dan Kuss

About Dan Kuss

Twenty years in the design industry can do one of two things – drive your love affair with all things design, or drive you nuts. We’re pretty sure Dan hasn’t gone nuts. What does drive him nuts is agency-centric solutions.

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